Up & Up Festival

SPRING 2024 COLLEGE tOUR Featuring DISCO LINES


CONGRATS TO ALL OF THE WINNERS

Add @upandupfestival on INSTAGrAM
FOR OFFICAL SHOW ANNOUNCEMENTS

DATES & VENUES in the next 2 weeks!

no dub, no charge if your school didn't win


Arizona

Ship Wrek APRIL 13TH @ GENTLE BEN's
PRE-SALES ENDEDBUY NOW

Cal Poly

Disco Lines May 9th @ Madonna Expo Center
PRE-SALES ENDEDBUY NOW

Clemson

Ship Wrek APRIL 11th @ ROAR
PRE-SALES ENDEDBUY NOW

Miami-Ohio

Disco LineS APRIL 9TH @ BRICK STREET
PRE-SALES ENDEDBUY NOW

Oregon

Disco Lines May 4th @ McDonald Theater
PRE-SALES ENDEDBUY NOW

San Diego State

Disco Lines April 24th @ NOVA
PRE-SALES ENDEDBUY NOW

Santa Barbara

Ship Wrek Winner
PRE-SALES ENDEDBUY NOW

UC Santa Cruz

Ship Wrek APRIL 18th @ CATALYST
PRE-SALES ENDEDBUY NOW

GET COMFY

"The Future is Here" - Bucket Hat Black

$45 USD

100% recycled premium polyester twill

BUY Merch

"Pretty Girls Like Dubstep" - Unisex Hooded Pocket Sweatshirt Black

$75 USD

Premium unisex hooded sweatshirt

BUY Merch

"Pretty Girls Like Dubstep" - Unisex Hooded Pocket Sweatshirt White

$75 USD

Premium unisex hooded sweatshirt

BUY Merch

"Am I Dreaming" - Unisex Hooded Pocket Sweatshirt Lilac

$75 USD

Premium unisex hooded sweatshirt

BUY Merch

"Am I Dreaming" - Unisex Hooded Pocket Sweatshirt Black

$75 USD

Premium unisex hooded sweatshirt.

BUY Merch

"The Future is Here' Bucket Hat White

$45 USD

100% recycled premium polyester twill

BUY Merch

"Pretty Girls" - Unisex Hooded Pocket Sweatshirt White

$75 USD

Premium unisex hooded sweatshirt

BUY Merch

"You Have The Power" - Unisex Hooded Pocket Sweatshirt White

$75 USD

Premium unisex hooded sweatshirt

BUY Merch

"Pretty Girls" - Unisex Hooded Pocket Sweatshirt Lilac

$75 USD

Premium unisex hooded sweatshirt

BUY Merch

"You Have The Power" - Unisex Hooded Pocket Sweatshirt Black

$75 USD

Premium unisex hooded sweatshirt.

BUY Merch

"The Future is Up" - Heavy Oversized Tee Black

$60 USD

Urban-style oversized premium unisex short sleeve t-shirt

BUY Merch

"The Future is Up" - Heavy Oversized Tee White

$60 USD

Urban-style oversized premium unisex short sleeve t-shirt

BUY Merch

How it Works

how to video
01

Select Your College

Purchase Presale ticket
Credit cards only charged to winning schools
No Harm. No Foul.

02

Top 4 Colleges win

Process cards for winning schools

03

Announce Full Lineups

Date, Location, Openers, Tickets.
Got questions? Check out our FAQ's

About Up & Up

We produce music festivals by empowering our student communities to rally and win them.  Each semester, we host a 48-hour pre-sale competition for students across the country to bring an exciting headliner to perform at or near their school.

The Up & Up’s innovative guerrilla ticketing system is simple: students crowdsource demand on their campuses leading up to a 48-hour competition period, and the top colleges with the most pre-sales win a festival. The Festival Series launched in 2016, with headliner Cash Cash, and expanded nationwide featuring Alan Walker, GRYFFIN, Two Friends & Slushii, Lost Kings, Elephante,. Troyboi, Loud Luxury, San Holo, Dom Dolla & Chris Lorenzo respectively.

The Up & Up provides necessary resources for students to promote and produce a memorable concert experience on or near their campus—empowering them by fostering community at each event and cultivating a sense of ownership.

Group of students holding Up & Up flag at concert

What We’ve Done… and counting

Over 85,000 Tickets sold, 100+ Participating Schools, 40 College Festivals, 22 Headliners
Our Impact

A Nationwide Platform

Map of USA showing Up & Up network

Alumni

Cash Cash
Fall 2016
Gryffin
Spring 2018
Two Friends
Fall 2018
Slushi
Spring 2019
Lost Kings
Spring 2019
Elephante
Fall 2019
Troyboi
Spring 2020
NGHTMRE
Fall 2020
Ekali
Fall 2020
Sullivan King
Fall 2020
Ghastly
Fall 2020
3LAU
Fall 2020
Subtronics
Spring 2021
Oliver Heldens
Spring 2021
Tchami
Spring 2021
Kaskade
Spring 2021
Loud Luxury
Fall 2021
San Holo
Spring 2022
Dom Dolla
Fall 2022
Chris Lorenzo
Spring 2023
Dr. Fresch
Fall 2023
“The Up & Up Festival empowers college students to have a. stronger role in deciding where an artist brings their show.”
-Billboard
“When I first heard about the concept behind Up & Up, I thought it was such an awesome idea having colleges compete for concerts. I think its a great way to bring schools together through music.:
-Gryffin, Platinum Artist
“The Up & Up Festival empowered my team to bring the greatest concert my school has had in my four-year history.”
-Collin Katz, Student

Our Student Ambassadors

Group of Students at concert
Group of Students with up & up flags
girls at up and up festival
Group of Students at concert
Student with flag at concert
Group of Students at concert
singers at up and up festival
Student DJ

Hit us Up!

Great way for brands to work directly with our vast student network
and support the music industry

Thank you!
We'll be in touch soon.
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